- Publicizing a new
corporate slogan, “Faith in a
Better Future,” and brand
slogan, “imagine”
- Chairman Mong Gyu Chung: “Let’s create new
value to prepare for changes in the industry”
Hyundai
Development Company proclaimed its new slogan on November 29, the 40th
anniversary of its establishment. The company announced its new corporate
slogan, “Faith
in a Better Future” (Hyundai Development Company), and brand slogan, “imagine” (IPARK). The company is also planning to establish an integrated
foundation for communication by gradually introducing the new slogan and design
to the entire group and its affiliates.
The corporate slogan “Faith in a
Better Future” conveys the company’s intention to
interact with and build sustainable trust with customers and make every effort
to bring prosperity to its customers; the brand slogan “imagine” expresses the
desire to deliver a higher level of value to customers’ lives.
Before
releasing the new slogans to the public, the company announced the slogan and
the value system to the employees on the 24th.
Chairman Mong Gyu Chung urged
employees to prepare for the future rather than being content with past growth,
and to create Hyundai Development Company’s own value in pursuit of originality,
continuous change, and thorough implementation for future changes in the
industry. The company was founded on November 29, 1986, merging an
international civil engineering company, Halla Engineering & Construction
Co., Ltd., established October 14, 1977, and a professional housing
construction company, Korea Urban Development Co., Ltd., established March 25, 1976.
It’s well known for infrastructure and total real estate service and
has 29 affiliates.
Hyundai Development Company is
leading the development of housing culture in South Korea, contributing to
improvement and stabilization of people’s lives by providing
400 thousand homes over four decades, starting with the construction of the Apgujeong Hyundai Apartment Complex.
Furthermore, the sales performance and financial
soundness of the company is considered the best in the industry. The company’s excellent
financial soundness is well maintained thanks to the zero-debt management
condition, proven by its having greater cash holdings and cashable assets than total
borrowings. In addition, the business profit margin was 11.5% according to the
cumulative consolidated performance for the third quarter.
Chairman Mong Gyu Chung established the Pony Chung Foundation in 2005, as he inherited the philosophy of his father Se Young Chung to place importance on talented people. Since its establishment, the foundation has selected innovative individuals and groups for its innovation awards and carried out international scholarship schemes and academic support.
[ Reference ①: About Hyundai Development Company ]
Hyundai
Development Company Co., Ltd. was founded in November 1986, merging a
professional housing construction company, Korea Urban Development, established
in March 1976, and a civil engineering company, Halla Engineering &
Construction Co., Ltd., established in October 1977. Since its foundation, the
company has been flourishing as the representative real estate developer in
South Korea, leading private sector development, reconstruction and
redevelopment, and real estate sales in the housing industry under the name of
its housing brand, “IPARK”
Hyundai Development Company has 29 affiliates. Its major businesses are housing, construction, civil engineering, plant, overseas projects, development, and so on. The company has achieved excellent performance in its business fields: in housing-construction projects, Samsung-dong IPARK, Haeundae I’Park, and Suwon IPARK are Hyundai Development Company’s major projects; Gangnam Finance Center, a New Building for MBC, and the Gocheok Sky Dome are the major accomplishments in its construction projects; in terms of civil engineering projects, the Expressway from Seoul to Chuncheon and the Busan Harbor Bridge are Hyundai Development Company’s major accomplishments; and Samcheonpo Thermoelectric Power Plant and Dongducheon Thermoelectric Power Plants No.1 and No.2 are the representative masterpieces of the company among plant-construction projects.
Hyundai Development Company expects
that the multi-content development project
will power new growth and plans to bring about the synergy effect by
integrating various functions in several fields, such as building operation,
lease interior, remodeling, distribution, department stores, hotel services,
musical instruments, and cultural business. The multi-content development project is Hyundai Development Company’s strategy for the real
estate business to look for potential customers and provide new cultural
experiences.
[ Reference
②: Hyundai Development Company’s history ]
Hyundai Development Company
became independent from Hyundai Group in August 1999. Hyundai Development Company is the major
affiliate of the conglomerate. Hyundai Development Company Co., Ltd. was born,
merging two companies in November 1986: Halla Engineering & Construction
Co., Ltd. and Korea Urban Development Co., Ltd. In May 1991, the research
institute was founded. Hyundai Development Company Co., Ltd. was listed on the stock exchange in
October 1996 and established an affiliated
enterprise, Hyundai
History Co., Ltd. The company also founded
I-Controls Co., Ltd. in September after becoming independent from Hyundai Group
in August.
A professional football team, Busan ICONS, was
founded in March 2000, and an affiliated enterprise, I&CONS Co., Ltd. was
established. The next year, in March 2001, the residential building brand
"IPARK" was launched.
Brands
for residential buildings and commercial buildings were integrated into IPARK
in October 2003. The company established the Pony Chung Foundation in October
2005 and changed the corporate name from Hyundai History Co., Ltd. to Hyundai IPARK Mall Co., Ltd. It
took over YOUNG CHANG Musical Instrument Co., Ltd. in May 2006 and changed the
corporate name of Hyundai Engineering Plastics to Hyundai EP Co., Ltd. in July.
Its headquarters was relocated to Yongsan Hyundai IPARK Mall in December 2011 and
an overseas branch was established in Vietnam.
Hyundai IPARK Mall established HDC Shilla Duty-free Co., Ltd in
partnership with Hotel Shilla in May 2015. HDC Shilla Duty-free Co., Ltd was
selected as a new duty-free business in Seoul in July.
- Mar.
1976 : Established Korea Urban Development Co., Ltd.
- Oct. 1977 : Established
Halla Engineering & Construction Co., Ltd.
- Jan. 1999 : Established an affiliated enterprise, Hyundai History Co., Ltd. (currently, Hyundai IPARK Mall Co., Ltd.)
- Apr. 1999 : Inaugurated Se Young Chung as Late Honorary Chairman, Mong Gyu Chung as Chairman
- Aug.
1999 : Became independent from Hyundai
Group
- Sep. 1999 : Established an
affiliated enterprise, HDC I·Controls Co.,
Ltd.
- Dec. 1999 : Established an
affiliated enterprise, I·Service Co., Ltd.
- Jan. 2000 : Established an affiliated enterprise, Hyundai EP Co., Ltd. (currently, Hyundai EP Co., Ltd.)
- Jan. 2000 : Declared the new
corporate identity and slogan "Think Innovation"
- Feb. 2000 : Established an
affiliated enterprise, I&CONS Co., Ltd.
- Mar. 2000 : Founded professional
football team, Busan ICONS (currently, Busan IPARK)
- Jun. 2000 : Established an affiliated enterprise, I Investment Trust Management Co., Ltd. (HDC Asset Management Co., Ltd.)
- Mar. 2001 : Launched the residential building
brand "IPARK"
- Feb. 2003 : Established Busan ICONS Co., Ltd. (currently IPARK Sports Co., Ltd.)
- Oct. 2005 : Established Pony Chung
Foundation
- May 2006 : Took over
YOUNG CHANG Musical Instrument Co., Ltd. (currently YOUNG CHANG Music)
- Jul.
2011 : Established an affiliated
enterprise, I-CIUS Co., Ltd.
- May 2015 : Established HDC Shilla Duty-Free Co., Ltd.
- Jul. 2015 : HDC Shilla Duty-Free was selected as a new duty-free
business in Seoul
- Nov. 2016 : Declared new
corporate slogan “Faith in a Better Future” and brand slogan “Imagine”